Add your video URL to CONFIG.video at the bottom of this file. MP4, YouTube or Vimeo all work. Delete this line before going live.
Most agencies hand you leads and walk away. We stay on it until it's booked.
We run the ads that bring homeowners in, then we answer them, qualify them, and put the appointment on your calendar. You show up and do what you're good at.
Starts with a free lead response audit. We contact your business as a homeowner, time what happens, and send you the video whether you take a spot or not.
A lead is not a job
You hire someone, they run ads, and forty leads land in your inbox.
You're on a job at two in the afternoon. By the time you call back that night, the homeowner has already talked to two other companies and booked whoever picked up.
So you tell the agency the leads are garbage. They tell you your follow up is the problem. You're both right, and you're the one paying for it either way.
Getting the lead is the easy half. We do both halves.
We bring the demand
- Meta and Google campaigns built for your trade, not a generic small business template
- Creative made from your own job photos
- Targeted to the towns and job sizes you actually want
- Ad spend goes straight to the platform. We never touch your money
We turn it into a booked appointment
- Every lead gets a response in under five minutes, day or night
- Qualified on job type, timeline, budget range and decision maker
- Follow up until they answer or clearly say no, not one text and a shrug
- The appointment lands on your calendar, and we rebook the no shows
You get a calendar. Not a spreadsheet of phone numbers.
Money before ad spend
-
Week 1
Find the leak
We map what happens to a lead in your business today, and pull together every quote you sent that never got a yes or a no.
-
Week 2
Work the list you already have
Homeowners who priced a job with you two years ago are thinking about the next one now. This is usually where the first booked work comes from, before a dollar goes to advertising.
-
Weeks 3 and 4
Traffic on
Campaigns go live with the response system already running behind them, so a new lead never hits a dead end.
This works if you
- Do home service work: remodeling, roofing, HVAC, plumbing, electrical, windows, landscaping
- Run on referrals and want something you can predict
- Want bigger jobs, not only more of them
- Can get to an appointment within the week
It doesn't if you
- Want the cheapest person running ads
- Won't let anyone else touch your leads
- Need the phone to ring tomorrow
What free actually costs you
Three months of work for the price of one, in exchange for proof. That only works if the proof is real, so here is exactly what I need from a founding client.
What you give
- Your real numbers before we start: leads, quotes, close rate, average job value
- Permission to use those numbers and your business name in a case study
- A short recorded testimonial at day 90, honest either way
- Appointments get attended. If nobody shows up on your end, the case study dies and so does the work
What you get
- The full system built and running, the same build every paying client gets
- Three months of management for the price of one
- Your own lists worked before a dollar goes to ads
- No contract and no lock in. Whatever we build is yours to keep
If you want out inside the first 30 days, you email me and I send your $997 back. I won't ask why, I won't put you through a retention call, and you keep whatever we built up to that point.
There isn't one, but there is a reason. I'm early, I have more capacity than credibility, and case studies are worth more to me right now than a monthly fee. You pay for one month, I work three, and at day 90 you tell the truth about it on camera. That's the whole deal.
Then you have a customer list and a reputation, which are the two things that make the first thirty days work. We start there, not with ads.
Most owners have, usually for the same reason: they sold you leads and left the hard part to you. We report on booked appointments and signed jobs. Clicks aren't a result. And you have 30 days to get your money back if I'm wrong.
The audit takes 48 hours. Reactivation usually books appointments inside two weeks. Paid traffic is slower, so plan on about 60 days from first lead to signed work on bigger jobs, because that's how long those decisions take. Anyone promising faster is guessing.
We book qualified homeowners onto your calendar and make sure they show up. You close at the kitchen table. That part's yours, and it should be.
Your job photos, access to your ad accounts, and one thing only: show up to the appointments.
Take one of the five spots
It starts with the audit. We reach out to your business the way a homeowner would, time the response, and send you a short video of what we found. If the spot makes sense after that, you pay for one month and we go to work for three. Thirty days to change your mind, no questions asked.